1，快速渗透，称低高组合，即低价格高广告强度 求专业营销解释......... .结合产品生命周期理论，四类产品分别可能出现在产品生命周期的...
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\u3000\u3000\uff08\u4e00\uff09\u4ecb\u7ecd\u671f\u7684\u8425\u9500\u7b56\u7565
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\u3000\u30003\u3001\u6269\u5c55\u54c1\u724c\u7b56\u7565
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\u3000\u300012\u5728\u8425\u9500\u7406\u8bba\u4e2d\uff0c\u5e02\u573a\u7ec6\u5206(Segmentation)\u3001 \u76ee\u6807\u5e02\u573a(Targeting) \u3001 \u5b9a\u4f4d(Positioning) \u90fd\u662f\u6784\u6210\u516c\u53f8\u8425\u9500\u6218\u7565\u7684\u8981\u7d20\uff0c\u88ab\u79f0\u4e3a\u8425\u9500\u6218\u7565\u7684STP\u3002
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\u3000\u3000\u5e02\u573a\u7ec6\u5206\uff08market segmentation\uff09
\u3000\u3000\u76ee\u6807\u5e02\u573a\uff08market targeting\uff09
\u3000\u3000\u5e02\u573a\u5b9a\u4f4d\uff08market positioning\uff09
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1、快速渗透，指以低价格高促销费用推出新产品，目的在于先发制人，以最快的速度打入市场，给企业带来最快的市场渗透率和最高的市场占有率
2、缓慢渗透，指低价格低费用推出产品策略，主要着眼于长期的市场占有率与最大的市场利润
3、快速撇脂，指以高价格高促销费用推出新产品，以求迅速扩大销售量，并回收产品成本
4、缓慢撇脂，指产品推出以较高的价格推出，却投入较低的促销成本
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