求助英文词组的中文翻译和英语解释,谢谢! 急需几个英文短语的中文翻译,很重要!谢谢~

\u6c42\u52a9\u82f1\u6587\u8bcd\u7ec4\u7684\u4e2d\u6587\u7ffb\u8bd1\u548c\u82f1\u6587\u89e3\u91ca\uff0c\u8c22\u8c22\uff01 \u7eed2

11 value system \u4ef7\u503c\u4f53\u7cfb

the principles of right and wrong that are accepted by an individual or a social group;

12 market share \u5e02\u573a\u5360\u6709\u7387\u3002

Market share, in strategic management and marketing, is the percentage or proportion of the total available market or market segment that is being serviced by a company


13 product technology \u4ea7\u54c1\u6280\u672f\u3001\u8d28\u91cf\u6267\u884c\u6807\u51c6 Technology. Quality Executive Standard



14.primary research \u521d\u7ea7\u7814\u7a76

Primary research (also called field research) involves the collection of data that does not already exist. This can be through numerous forms, including questionnaires and telephone interviews amongst others. this information may be used in such things as questionnaires, magazines, and Interviews

15. macro information \u5b8f\u89c2\u4fe1\u606f\uff08\u8fd9\u4e2a\u4e0d\u592a\u6e05\u695a\uff09


16 per capita GNP \u4eba\u5747\u56fd\u6c11\u751f\u4ea7\u603b\u503c

The Gross National Product of a particular country is the total dollar value of all goods produced within that country\u2019s border divided by the population of the country

17 export management company \u51fa\u53e3\u7ba1\u7406\u516c\u53f8\u3002

A private firm that serves as the export department for several producers of goods or services, either by taking title or by soliciting and transacting export business on behalf of its clients in return for a commission, salary, or retainer plus commission.


18 economies of scale \u89c4\u6a21\u7ecf\u6d4e

Economies of scale are the cost advantages that a firm obtains due to expansion

19 preferential tax treatment \u7a0e\u6536\u4f18\u60e0

20. proactive motivation \u4e3b\u52a8\u6027\u52a8\u673a

\u597d\u7d2f\u54e6\u6211\u3002\u3002\u5c31\u8fd9\u4e48\u70b9\u5206\u4e86\u3002\u3002

underadditive\u9644\u5c5e\u7269
the psychological refractory period paradigm\u5fc3\u7406\u4e0d\u5e94\u671f\u75c7\u72b6
locus-of \u2013slack\u677e\u5f1b\u5904

\u4e2a\u4eba\u89c2\u70b9\uff0c\u4ec5\u4f9b\u53c2\u8003:)

2. profit margin: 利润率
A profit margin is the amount that is made in a business after the costs have been subtracted.

3.indrect involvement :间接参与
join a business by means of assistant or other coumunication tools.

4.marketing mix: 销售组合
The marketing mix is generally accepted as the use and specification of the 4 Ps describing the strategic position of a product in the marketplace.

5.dual price:双重价格
Selling the same or identical product at different prices in different markets. It may indicate an intention to engage in dumping.

6.consumer product:消费产品
Merchandise or other item of common or daily use, ordinarily bought by individuals or households for private consumption. See also consumer goods.

7.channel length:沟道长度
Number of individual entities comprising the channel of distribution between the producer and the consumer. See also channel width.

8.medium:媒介
a means or instrumentality for storing or communicating information.

9.personal selling:个人销售
Face to face selling in which a seller attempts to persuade a buyer to make a purchase. Personal selling is as old as commerce itself。

10.public relations: 公共关系
Systematic effort to create and maintain goodwill of an organization's various publics (customers, employees, investors, suppliers, etc.), usually through publicity and other non-paid forms of communication. These efforts may also include support of arts, charitable causes, education, sporting events, etc.

1.product生命周期2.profit利润率3.indirect参与4.marketing组合5.dual价格6.consumer产品7.channel长度8.medium 9.personal销售10.public关系

产品寿命周期,边缘利润,非直接相关,混合销售,重复价格,
消费产品,频道长度,媒介,个人销售,公共关系

1.产品寿命周期 MARKETING专业术语,通常包括DEVELOPMENT(发展)、INTRODUCTION(上市)、GROWTH(发展)、MATURITY(成熟)、SATURATION(饱和)DECLINE(衰落)几个阶段
2.毛利
3.这个我说不准,可能和INDIRECT COST(间接成本)有关
4.市场混合 通常是指把PRODUCT(产品)、PLACE(地点)、PROMOTION(促销)、PRICE(价格)四个要素进行混合
5.重复价格
6.顾客商品 主要是指卖给一般顾客的商品,这种商品一般不作为CAPITAL GOOD(也就是生产工具)来生产其他商品
7.这个我也说不准,你最好去查查和DISTRIBUTION CHANNEL(分销渠道)有关的资料
8.中介人 这个好说,一个商品最后到顾客手上非常可能是经过多次转手了的,比如说你买一瓶矿泉水,生产水的厂家是不可能直接把水送到你手上的,一般你会到便利店或者超市来买,那么便利店和超市就是这个例子中的‘MEDIUM’
9.私人销售 比如说上门推销,电话推销等
10公众关系

1.product生命周期2.profit加边于3.indirect卷入4.marketing混杂体5.dual问6.consumer产品的价格出售10.public关系7.channel长度8.medium 9.personal

英文解释:有一自然时期一产品的营销观念射程从它的引入和上升在朝派sales向它的customers的满期sales倾斜和购买更新可用作替换products

1.product生命周期2.profit保证金3.indirect 4.marketing混合5.dual 6.consumer参与产品价格出售10.public 9.personal 8.medium 7.channel长度的关系

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