2023年6月29日雅思阅读考试真题及答案
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Passage 1
题目：社会营销概念
话题分类：商业类
题型及对应数量：段落匹配4+单选题9
题目回忆
1-4段落匹配
1 An action taken to Establishing social responsibility in conservation project---E
2 a description of the conventional way the ads applied to talk to its customers---F
3 A history of a humble origin and expansion---D
4 management practices arc intended to lined up the company＇s goal with participants＇prosperity---B
5-13多选题
5-7） What are true about the Ben&Jerry＇s company management
A There was little difference between the highest salary and the lowest
B They were advertising their product with powerful internal marketing.
C They offer the employee complimentary product
D Employee were encouraged to give services back to the community
E the products are designed for workers to barter for other goods and services
F offered a package of benefits for disable employees
8-10）What are the factors once contributed to the success for the BODYSHOP？
A pioneering the natural-ingredient cosmetics market
B appealed to primary market mainly ofthe rich women
C focused on their lavish ads campaign
D The company avoided producing the traditional cosmetics products
E its moral concept that refuses to use animals-tested ingredients
F its monetary donations to the communities and indeveloping countries
11-13）What are the factors leading to the later failure for BODYSHOP company？
A its philosophy that there is real beauty in every one is faulty
B fail to fulfill promises while acted like misleading the public
C faced growing competition
D its creating demand for something that the customers do not actually need
E its newer，fresherBrands are not successful in the Market
F fail to offer cosmetics at lower prices than competitors
参考阅读
C13T2P3
Passage 2
题目：陨石的贸易
话题分类：社会类
题型及对应数量：匹配题+选择题
参考阅读
C13T4P3
Passage 3
题目：足球的运动发展史
话题分类：体育类
题型及对应数量：匹配题
参考阅读
C6T1P1
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