商务谈判模拟情景对话
商务谈判英语源于普通英语，并以此为基础，完全具有普通英语的语言学特征，但同时它又是商务知识和普通英语的综合体，因而具有其内在的独特性。下面我整理了，供你阅读参考。：中文对话
卖方/买方总经理：大家早上好，首先由我代表永辉超市股份有限公司对深圳景田食品饮料有限公司的到来致以真诚的问候。我是总经理张翠平，下面由我介绍我方的谈判成员。财务总监XX先生，市场调研员XX先生，销售总监XXX女士
主谈：希望本次谈判能够圆满成功，双方能够维持长期友好的合作关系。 买方：正题：我方已对贵公司的产品进行了了解，表示对贵公司的产品很满意，我方一致同意并邀请贵公司来这里会晤与商谈。 买方：我方非常乐意以贵方公司就我们合作的事宜进行洽谈，希望今天的洽谈有个愉快的结果 买方：贵方提出产品合作中的条款我方可以接受，但是由于我方公司正着力拓展北京、安徽区域，力争发展成为全国性生鲜超市龙头企业，跻身中国连锁企业前列我方需要购买多少箱水，数量多，所以我方本次报价为多少元每箱。
卖方：贵方的报价经过我方仔细的考虑与讨论，一致认为贵方的报价过低，以长期合作的角度来看希望贵方再考虑一下给出一个我方可以接受的报价。
买方：总经理：那么贵公司预想的报价是多少呢?
卖方：…………………..
买方：我方是经过仔细的市场调查之后得出这个合理的价格，但贵方公司的报价较高不知贵方是否能给出一个合理的理由呢。
卖方：总经理详细讲解：下面请贵公司看下资料景田矿泉水的优势
总经理将资料分发给对方讲解………所以提出这个价格已经是很合理了
买方：其实我们也是基于贵公司的优势：例如：先进技术和贵公司在市场上的声誉等，在众多公司中选择与贵公司合作，而且通过近几次的接触和了解，我们也被对方的诚意所打动，我方以十二分的诚意与贵方商谈，我们衷心希望我们能在最终价格上达成共识。
卖方：我方十分感谢贵方特意为此合作抽出宝贵的时间，我方也能体会到贵方对本次合作的重视，我方也是带着十分尊重贵公司的提议进行谈判的。
买方：关于我方提出的每箱多少元报价请贵方好好的考虑一下降低贵方的利润空间，在价格上做出进一步的让步，我方接受贵方的邀请来地点进行谈判可见我们对此次合作的重视。
卖方：我方能体会到贵方的心情，也确实很感谢贵方的付出，但是价格的让步似乎有些太大了，这样一来我方不知如何获利，这样吧，为了体现我们的诚意，将价格降至XXX万元价格仍低于对方的报价。 2
买方：我方非常感谢贵公司对此次合作的积极态度，但是贵公司的报价仍然过高，超出了我方公司决定的范围，所以我方希望能够再商议一下再回复可以吗?
卖方：既然这样，那么此次谈判就先到此吧。我方为贵公司准备了。。。。自由发挥
二次谈判
卖方：贵公司是否商讨出满意的答案了吗?
买方：感谢贵公司对我方的招待我们经过了仔细的考虑和商议，我方非常感谢贵方公司为加强我们双方合作付出的努力，所以我们打算将报价提升到XXX万元报价仍低于对方报价
卖方：贵公司果然豪爽大气，令人钦佩。我们深知贵方为推动合同的如期签订而做出的巨大努力，但是我方仍然认为第二次报价为可接受的价格，请贵方听听我方销售总监的合理解释。
销售总监：报告中说明。。。。。。。资料所以我方认为这样的价格是合理的。
买方：贵公司的产品质量是值得肯定的，但是据我们了解与调查，贵方的产品如果大量订购是可以有所折扣的，我们也与市场上其他公司接洽过，比如农夫山泉公司，怡宝公司，冰露公司等，虽然技术不是很顶尖，但是差距也不大，而且也在不断改进中，并且报价也相对比较合理，请大家看下他们的报价。所以我方认为贵方提出的报价
在预料之外，希望贵方可以做出进一步的让步。至于XXX费用，我方认可贵方的解释。我们也认为XX万元是调整金额合理的，毕竟双方的合作是长期的。我们也很重视产品的质量，所以我们在XXX费用上达成共识，但在其他费用方面仍和我方预料的有一定差距。 卖方：经过我方的商量，我方同意在XX费用上让步XXX万元，这也是厂商给我方最大的让步了。
买方：我方很高兴贵方公司能做出让步，这样也有利于我们继续商谈。但是仍不是我们能接受的价格，贵方在利润空间上的调整太小了些。 卖方：能和贵方合作我方十分荣幸，我方也本着双赢的目的进行合作，如果合作最终不能达成共识，我们之前所做的努力将会付诸东流，同时也伤害了双方友好合作的感情，所以我希望贵方能就我方报价再考虑一下，对于贵方提出的价格我方实在无法接受，这与我们实际成本相差太多，如果以这个价格成交，我方完全无利益可言了。
买方：但是贵方公司较其他公司的报价的合理性仍有些差距，实际上这笔订单其他著名公司表示有极大的兴趣并有意愿同我方公司进行深入的接触，但是由于同贵公司的接触，我方深刻感受到了贵公司合作的诚意和意愿，我们非常希望此次商谈能够取得圆满成功。如果贵公司实在无法接受我方预期的价格，那么我方将表示遗憾，只能寻求其他合作伙伴了。
卖方：好吧，我知道贵方公司对此次合作很看重，所以我决定在原价的基础上再降XXX万元，不知贵方是否能够接受?
：英语对话
Dialogue 1:
A: So, thank you for ing, everyone. It's really a pleasure to see you all here. First of all, may i suggest you take a look at the agenda i sent you? Would you like to make any ment on that?
B: Yes, i wonder if we can begin with shipment question first. We really need to e to an agreement on that before anything else.
A: That's true, but it's also a very difficult issue. That's the reason why i put it last. I thought it might be a good idea for us to start with the points we have in mon. We'll move on to the shipment issue after that.
B: All right. That sounds reasonable.
A: Well, before we go any future, I would like to say strongly how i feel that it's in both our interest to reach an agreement today. The market is being even more petitive and our bied strength will give us some big advantages, not least in terms of the dealer network. Now, i think Richard would like to say a few words about that.
点睛注释：
1. make ments on sth 对某事进行评论
Example: Would you make ments on our women's garments in current design?您对我们流行女装款式有何评论
Oh look very nice! 哦，看起来很漂亮
2. have sth. in mon: 有共同点
Example: The two firms have very little mon in selling strategies. 这两家公司在销售策略上没有什么共同点。
3. in the interest of: 符合......的利益
Example: The stable and healthy business relations are in the interest of our sides. 稳定健康的贸易关系符合双方的利益。
Dialogue 2
A: Hello, Mr Wang, nice to see you again. How are you?
B: Fine, thank you ,and you?
A: I'm fine, we just moved in our new house. Everything is in a great mess. It's a nightmare. But i'll appreciate not having to spend so much time muting to my work every day.
B: Yes, it took me nearly one hour to get here today. Bus service in this area is not so good.
A: Well, will you like a cup of coffee?
B: Thank you, that would be nice.
A: Milk or sugar?
B: Black will do, thank you.
A: So, how's business in your section?
B: Not too bad. We have a lot of work to do as far as our contract George is concerned this time.
A: Then i think you can say a few words about that first.
点睛注释
1. in a mess: 乱成一团
Example: Since 9 O' clock , Mr. Gill has been sorting out the shipping documents which are in a mess in the files.
从九点以来,吉尔小姐一直在整理资料夹里乱成一团的海运单据.
2. mute: 乘通勤车上班
Example: I mute to work from Shenyang to Fushun on weekdays.周一到周五我从沈阳到抚顺乘通勤车上班.
bus muter 乘通勤汽车上班的人 train muter 乘通勤火车上班的人
3. as far as *** ./sth. be concerned: 就什么而言; 至于
Example: As far as i am concerned, i agree with Jack on this point.就我而言, 我同意杰克的观点.
As far as color is concerned, Tom prefers black. 就颜色而言, 汤姆更喜欢黑色.
Dialogue 3
A: Will you have a cup of coffee, Mr. Wang?
B: No. Don't bother, please.
A: Of course, i don't know Smith at all, but you've got to be on your guard against George. I told you about our negotiating with him in New York three years ago, didn't I?
B: I am sure you did. Can we focus on the final packing today, Mr. Brown? We mustn't get stuck in the price. They are going to knock us down. We have got some room to maneuver.
A: That's right, George is the head of Marketing Department.
B: What we must keep in mind is that we can make a concession if they push us on staff cut.
A: Oh we don't need to worry about that, Mr. Wang. We will just play it by ear.
点睛注释
1. be on one's guard against *** ./sth. 小心，防范
Example: We must be on our guard against pickpockets on a bus.在公交车上我们要小心扒手。
2. focus on sth. 集中精力于......之上
Example: We should focus our attention on the demands at the overseas market.我们应该集中注意一下海外市场的需求
3. knock *** . down 打倒，使屈服
Example: They are attempting to knock us down in terms of price.他们试图让我们在价格方面让步。
4. keep/bear sth. in mind 记住，牢记英国都用remember
Example: Please keep in mind that you'll arrive punctually for the meeting tomorrow.请记住明天开会要准时。
Bear in mind that you can always rely on me.要记住你永远可以依靠我。
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